ADAS & Autonomous Vehicles USA 2018 Conference to Discuss the Evolution from Emphasis on Hardware to Software in Autonomous Vehicle Development

  • 200+ of the industry’s key players will tackle the trends and technologies impacting the future of ADAS systems and the autonomous vehicle. – including sensor technologies, A.I, automated mobility and software algorithms.
  • 35+ Speakers from industry innovators such as Volvo, Toyota, Ford, Changan, Faraday Future, Harman, Magna Electronics, Valeo and Michigan DoT will address the crucial topics identified by our independently researched agenda.
  • Start-up pitches will allow you to see what innovative technology is making its way in to the industry. They could be perfect to invest in too!

TU-Automotive has published the program for the 4th annual ADAS & Autonomous Vehicles 2018 Conference and Exhibition (October 16-17, The Suburban Collection Showplace, Novi, MI). The event will see 250+ autonomous vehicle executives discuss how to harness technologies like artificial intelligence and vision processing to power autonomous vehicles.

This year sees senior and specialized speakers from Ford Motor Company, Volvo, Toyota, Harman, Vaeo, Lear Corporation and more address how to build, test and deploy autonomous vehicles. See the full list of experts speaking this year here:

Lavinia Pop, Project Director for this year’s conference stated: “The discussion is now evolving toward a software focus, including the complex task of developing the computational and decision-making power of autonomous vehicles.”

She continued, “We look forward to providing once again the learning and networking platform for those working on ADAS and autonomous vehicle development. This year we have moved venue to the Suburban Collection Showplace to accommodate the growing community.”

What to Expect at ADAS & Autonomous Vehicles USA 2018

Topics include:

  • The Sensor Suite Spot: Dissect sensor developments – radar, camera, LiDAR – plus the question of sensor fusion to deliver a combined, intelligent sensor network
  • Train the Cognitive Car: Get to grips with AI & machine learning for e.g. object recognition & decision-making, and the algorithms being developed to bring the industry to Levels 4 & 5
  • Test & Validate: Review challenges in testing & validation of ADAS & AVs. Discuss methods to deliver rigorous testing e.g. AI & simulation. When do we remove the training wheels?
  • Is Connectivity Ready For Autonomy? The AV experience & functionality will be reliant on connectivity. Assess infrastructure e.g. 5G/DSRC & applications like V2X
  • Get Consumer Ready: From ADAS systems already on the road to future autonomy, are consumers even on board? Gain insight into what drivers want & prep your education efforts

 Hear from Expert Speakers:

Learn from automakers, tier ones, software companies, mobility providers, government, and more, including:

  • Rini Sherony, Sr Principal Engineer, Toyota Motor North America
  • Aravind Kailas, Research and Innovation Manager, CTO Office, Volvo Group North America
  • Adit Joshi, Research Engineer, Automated Driving, HIL Simulation, Ford Motor Company
  • Radovan Miucic, Technical Specialist, Changan US R&D Center, Inc
  • Kirk Steudle, Director, Michigan DoT
  • Andre Weimerskirch, Vice President Cybersecurity& Functional Safety, Lear Corporation
  • James Schwyn, CTO, Valeo
  • Tom Toma, Global Product Manager, Magna Electronics
  • Dr Alexander Kreines, Senior Principal Engineer & Data Scientist, Automotive Cybersecurity, Harman
  • Sean Simpson, Investment Manager, GM Ventures
  • Sam Abuelsamid, Senior Research Analyst, Navigant Research
  • Philip Koopman, Associate Professor, Carnegie Mellon University

To find out more about the ADAS & Autonomous Vehicles USA 2018 speaker line up and agenda, head over to:

Download the ADAS & Autonomous Vehicles USA 2018 brochure with the complete program here:

Or contact the ADAS & Autonomous Vehicles USA 2018 team at

Register before Friday August 24 via the secure link below to take advantage of a $200 saving on all conference passes:

Upcoming events

TU-Automotive Japan 2018 (16-17 October, Tokyo) has been specifically designed to help you combat the challenges being faced in this fast paced connected car industry. Expert, hand picked, speakers will deliver their knowledge & insight to enable you to solve your business challenges.

  • 200+ senior level executives from across the ecosystem will congregate in Tokyo to expand their knowledge on the connected car, and overcome the difficulties facing the industry.
  • 45+ expert speakers from the connected car ecosystem will share their insights to help push the industry to the next level.
  • Start-up accelerators – explore the latest innovative start-up companies in automotive technology hoping to change the way we interact with vehicles and mobility.

The TU-Automotive Europe 2018 Conference & Exhibition (30-31 October, Infinity Hotel & Conference Resort, Munich) is Europe’s leading conference & exhibition showcasing the future of the connected car and auto mobility.

  • Network with 750+ auto tech professionals, including OEMs, tier 1s, software companies, government, startups, and meet everyone you need to know to advance your business under one roof
  • 30+ booths – find the technologies that will enhance your connected & autonomous vehicle products & services
  • 40+ sessions covering topics including connected services, ADAS and autonomous vehicles, e-mobility, urban mobility and more

Connected Fleets USA Conference & Exhibition (27-28 November 2018, Novi MI) is the annual meeting place for those operating in the smart & connected fleet space.

  • 200+ of the industry’s key players will tackle the big developments as connected technology integrates into fleets. – including, platooning, camera technology, V2X and electrification.
  • 35+ Speakers from industry innovators such as Volvo, Holman Enterprises and Zonar Systems will address the crucial topics identified by our independently researched agenda.
  • Start-up pitches will allow you to see what innovative technology is making its way in to the industry. They could be perfect to invest in too!

About TU-Automotive:

TU-Automotive is the reference point and communications hub for the evolving automotive technology segment as it converges with consumer electronics, mobile and IoT to re-define connectivity, mobility and autonomous use-cases.


Lavinia Pop
Conference Producer| TU-Automotive
Maple House, 149 Tottenham Court Road, London
Office: +44 (0) 207 01 77604


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